Aavio next to Peec AI,
Promptwatch and Profound.
All four measure what AI says about your brand. The difference is what happens next, what it costs and who does the work. Here they are side by side, with the source for each claim.
If you only need measurement, Peec AI, Promptwatch and Profound do that well. Peec AI tracks several countries from its Pro plan, Promptwatch also writes articles and Profound focuses on large enterprises. Aavio measures and then puts the work on your own site. Fixes and articles cost €2.50 each, or our team does it all for you. You buy credits from €25, pay as you go.
Data on the other tools comes from their own site or a named source, as of 14 October 2026. The sources are listed below the table.
The four side by side
For each point, what each tool publishes itself. If it's not there, we say not mentioned.
| Point | Aavio | Peec AI | Promptwatch | Profound |
|---|---|---|---|---|
| Entry price | €25 in credits, no subscription | $95 (Starter) | $99 (Essential) | On request (Enterprise) |
| Questions in the entry plan prompts measured again and again | 30 by default, from a pool of 50 | 50 | 50 | Custom |
| AI models | 16, ten on by default | 3 of your choice, up to 13 on Enterprise | 8 | Up to 9 on Enterprise |
| Free trial | Free test, no credit card | Yes | Yes | 7 days, 50 prompts |
| Sources AI cites | Per domain and per URL | Yes | Yes | Yes |
| Fixes on your own website changes the tool makes itself | 17 kinds, €2.50 per fix | Recommended actions | Not mentioned | Not mentioned |
| Writing articles | €2.50 each, on your own site | Not mentioned | 5 to 30 a month, by plan | Through AI agents |
| A team that does the work done-for-you | €4,500 a month, €3,000 until end 2026 | Not mentioned | Not mentioned | Not mentioned |
As of 14 October 2026. Peec AI: plans on peec.ai/pricing; the amounts are not shown there as text, so they come from Trakkr (checked 1 October 2026). Promptwatch: Toolradar (prices verified October 2026). Profound: tryprofound.com/pricing. Other vendors' amounts as they publish them, in dollars. Aavio: our pricing, in euros and excluding VAT. Spot something that is out of date? Email info@wildbos.com.
When to choose which
To be fair, each tool has its place.
Peec AI
If you mainly want to measure, with unlimited users on your team and several countries from the Pro plan.
Promptwatch
If you want measurement plus a fixed number of generated articles a month in one plan, with city-level tracking from Professional.
Profound
If you are a large organisation that needs SSO, SOC 2 and a custom contract.
Aavio
If you want the work to land on your own site too, prefer a Dutch team, or want to outsource it completely.
Measuring is step one.
We also do step three.
Every tool in this comparison shows which questions you are losing. With Aavio it keeps going after that. The Research tab counts what the named companies have on their site and you don't. The Website tab puts the fix or the article on your own site.
- You approveNothing goes live on its own. Only when you click Fix does the platform put it on your site.
- You pay when it is liveA fix or article costs €2.50. If it doesn't go through, it costs nothing.
- The next measurement shows the effectEvery change sits on the same timeline as your score.
- 01Contoso64
- 02YourCompany58
- 03Fabrikam41
- 04Northwind33
- 05Tailspin21
You pay for what you measure.
You pick the assistants, the number of questions and how often we measure. The amount is on your screen before you start. Credits from €25, no subscription.
Questions about this comparison
What is the best alternative to Peec AI?
That depends on what you want after the measurement. If you only want to measure, Promptwatch and Profound are options too. If you want fixes and articles to land on your own site, or prefer a Dutch team, Aavio is the alternative. You buy credits from €25, pay as you go.
Promptwatch or Peec AI, which is better?
At the core they are alike. Both measure 50 prompts in the entry plan for around 95 to 99 dollars a month. Promptwatch adds generated articles and tracks down to city level from Professional. Peec AI gives unlimited users and tracks several countries from Pro. If you want the work to land on your site too, look at Aavio.
Why are the other tools in dollars?
Because that is how they publish their prices. Aavio charges in euros, excluding VAT.
Is this comparison still accurate?
The check date is above the table and the sources are below it. Software prices change fast. Spot something out of date? Email info@wildbos.com and we will update it.
Can I switch from another tool?
Yes. You start with the free test, your questions go into your dashboard and you measure from that moment on. You can keep your old tool running until you have seen enough.
Do you measure in the real ChatGPT app?
No. We ask the questions through a connection to the same models behind those apps. That way every question gets the same treatment every night, and a change is comparable.
Compare it with your own numbers.
The test takes a minute and costs nothing. You see your AI score and which questions you are losing now.
Free test · 6 questions · 4 AI assistants · no credit card